How to Become a
Health Coach + IIN Discount
Why Become a Health Coach?
How to become a Health Coach? is one of the most common questions I get, so I’m sharing my experience and resources so that if you feel called to, you, too, can become a Health Coach.
For me, it all started with passion. I was prescribing my friends flax seeds for blemishes and my dad ginger for his arthritis.
For me, it all started with passion. I vowed to help make the whole world a healthier place.
You see, I had dramatically improved my own health once I discovered the power of food and I just wanted to share it with everyone. Naturally, I started with my family, but I didn’t want to stop there. I vowed to help make the whole world a healthier place. If you’re thinking about embarking on the journey of becoming a health coach, then I hope this guide helps you along the way.
What is a Health Coach?
A health coach is a healthcare professional that educates, motivates, and supports clients to achieve their health goals through diet, lifestyle, and behavior adjustments. Beyond education and guidance, a Health Coach keeps their client accountable each week.
Health Coaches typically work in tandem with a client’s doctor to achieve a specific health outcome. In fact, more and more doctor’s offices are starting to keep health coaches on staff, and The American Medical Association encourages doctor’s offices to do so.
What Does a Health Coach Do?
A Health Coach gives their clients a concrete plan tailored for their preferences and lifestyle, that will allow them to achieve their health related goals, such as to lose weight, mitigate symptoms of a chronic ailment, improve their health, or simply to feel better. While many of the changes will center on food, other important topics addressed include mindset/self-talk, habit formation, exercise, stress, and similar lifestyle factors that contribute (or detract) from health. Some Health Coaches help clients with cooking and meal planning, too.
Health Coaches can have a private practice or work in a doctor’s office or other medical center.
Beyond one-on-one coaching, health coaches can hold group classes (which I did for many years, and now host online), sell online programs and meal plans, host retreats or workshops, speak, write a book or cookbook, host corporate wellness programs, start a food product line, open a wellness center, and so much more. More and more spas, wellness centers, and food companies are hiring health coaches, too.
What is a Health Coach Salary?
According to glassdoor.com, the average Health Coach salary is $52,401, with the high range being $71,000. As with any career, and especially with any entrepreneurial endeavor, what you make really varies, and is highly dependent on you.
With time, dedication, and continued effort Health Coaches can make 6 and even 7 figures. The highest earning health coaches are those who leverage social media and their websites to reach more people and sell online products. Personally, it took me 4 years to hit six figures, and I know many health coaches who are earning 6 figures as well. On the other hand, I know Health Coaches who are making 30-50K, and are doing Health Coaching as a side job. What you make of it is up to you.
Why Choose IIN?
There are many other Health Coach Training Programs out there now. But here is why IIN stands out:
- The caliber of teachers. Most other programs have one main or a handful of teachers. At IIN you learn from 85+ experts at the top of their field. The best of the best. I have not found any other program that has the range and caliber of teachers that IIN has, such as:
- Dr. Andrew Weill: Harvard-trained MD and founder of the Arizona Center for Integrative Medicine
- Dr. Walter Willett: Chair of the Nutrition Department at Harvard for over 20 years
- Dr. Mark Hyman: Head of Innovation and strategy at the Clevland Clinic
- Dr. Marion Nestle: NYU professor and author of Food Politics, a fantastic book that gives an insider’s perspective on how politics sullies food policy.
- Dr. Deepak Chopra: An expert in mind-body medicine.
- and many more
- The breadth of nutrition topics. You’ll learn about
- over 100 different dietary theories
- the latest in nutrition science (the curriculum is constantly updated)
- gut health
- mind-body medicine
- coaching skills
- functional medicine
- Ayurveda and Traditional Chinese Medicine
- and more
- You’ll become an expert in habit change. Many other nutrition programs leave out a vital component – facilitating habit change! Beyond simply educating your clients, IIN teaches you coaching techniques that will help ensure your clients actually implement the changes and see success.
- You’ll learn key business skills. What makes IIN unique, is that they set you up for business success, by also offering business and marketing classes to help you hit the ground running. Plus, when you mention my name upon enrollment, you’ll also get free access to Level 1 of my Business Bootcamp for health coaches.
Health Coach Mentorship + Tuition Savings
I believe so strongly in the need for health coaches, that I’ve teamed up with my alma matter, the Institute for Integrative Nutrition, to offer you a significant savings on tuition ($2,150 off!) plus FREE access to Level One of my intensive business mentorship program.
When you call to enroll, tell your admissions counselor you’d like to “Add Maria Marlowe as my Ambassador referral and use her discount”.
My Experience Becoming a Health Coach
When I found the Institute for Integrative Nutrition (IIN) through a friend who had taken the course, I instantly became curious. I consider myself a lifelong learner, and have a voracious appetite for anything nutrition related, so it seemed like an interesting opportunity.
While I knew 100% that I was interested in nutrition, to be honest, at first I wasn’t 100% sure if I wanted to become a Health Coach or if attending IIN was the right fit for me. I decided to investigate, ask around, and finally decided I’d just take it to enhance my own personal knowledge. A few months into the program, though, I started to imagine what it would be like to become a health coach, and actually make a living doing what I love. I admired other graduates who had done just that, and decided I would set out to build a practice. And so I did.
A Typical Day in the Life of a Health Coach
When I first started, I hosted dozens of cooking demos, wellness classes, and supper clubs - sometimes in my apartment!
I've since graduated to speaking or cooking in front of crowds of hundreds of people on stages all across the US and Dubai, including The Massachusetts Conference for Women, The Seed Festival, Dubai Active, and many more.
I've led corporate wellness events for companies of all sizes - from Silicon Valley startups to billion-dollar enterprises in the industries of fashion, entertainment, wellness, and business.
One of my most popular offerings has been a grocery store tour for individuals and groups. It even inspired my first book, The Real Food Grocery Guide (published June 2017 by Fairwinds).
Over 100 people attended my book launch at Deepak Homebase at ABC Carpet & Home.
I've demoed how to make quick, healthy, delicious recipes on local news stations across the country, including CBS, NBC, FOX, and more.